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Why Sensational Headlines Don’t Tell the Real Property Story

Recently, we’ve seen headlines declaring that investors are “flooding back” or that spring sales are “booming across Australia.” They’re attention-grabbing, but they rarely reflect the deeper trends shaping the market. That’s because many of these stories rely on surface-level numbers like monthly spikes, seasonal quirks, or single-metric increases, without looking at the context that actually…

1 day ago
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We Called It Earlier: Outdated Levers, Modern Consequences

If you saw our post earlier this week, you’ll know we questioned the very measures the RBA uses to guide its decisions. And sure enough, the RBA left the cash rate unchanged at 3.60 per cent; because it’s still steering with instruments built for yesterday’s economy. The framework was forged in a long, stable era…

1 week ago
80 views
A New Era of Instability and the Asset Built to Endure It

In an age of uncertainty, housing remains the one constant. If you’ve been following our insights for a while, you’ll know we’ve been talking about what’s coming next, not just in the property market, but in the world around us. Because, like it or not, the two are deeply connected. From rising geopolitical tensions to…

2 weeks ago
141 views
Why Off-the-Plan Might Be the Smartest Move You Make This Year

If you’ve been listening to the headlines lately, you’d think buying off-the-plan is the riskiest decision you could make. ❌ Construction delays ❌ Valuations not stacking up ❌ Developer collapses ❌ Fear, uncertainty, doubt But here’s what the headlines don’t tell you: off-the-plan investments can also be the smartest way to create equity before you…

3 weeks ago
225 views
Time to Grow Up: Why the Sunshine Coast is the Smart Investor’s SEQ Play

We’ve said it before. Our friend Bernard Salt’s now saying it again. And if you’re paying attention, the signs couldn’t be clearer: the Sunshine Coast isn’t just part of South East Queensland’s growth story, it’s leading it. What’s changing now is the scale and urgency of the opportunity. This region is no longer just riding…

1 month ago
299 views
The Conversation Is Changing: Investors Are Finally Getting the Credit They Deserve

It’s refreshing to see a shift in the headlines this week. Major outlets like The Australian are finally recognising what we’ve been saying for years: residential property investors aren’t the villains of Australia’s housing story; they’re the backbone of it. Across two feature articles this week, journalists and analysts echoed a message that’s long been…

1 month ago
217 views
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