Revisiting our 2020 predictions and what’s coming next.
We recognise that through the Direct Collective brands we undertake significant research and make many big, bold claims about the Sunshine Coast property market. We do this confidently because of the depth of our research and the level or analysis and understanding we have of the data and the accurate models upon which we assess…
We recognise that through the Direct Collective brands we undertake significant research and make many big, bold claims about the Sunshine Coast property market. We do this confidently because of the depth of our research and the level or analysis and understanding we have of the data and the accurate models upon which we assess the data.
We also recognise that many other people make claims about the region, often in opposition to what we say. So, while reviewing and updating our latest research report, we have revisited our previous predictions and proudly share with you that we were right once again when others proclaimed doom and gloom.
In 2018/19 (as at Sep 19-) the domestic visitor numbers looked like this (noting Gold Coast is twice the size of the Sunshine Coast):
• Day visitors
o GC 8.6M
o SC 7.3M
• Overnight visitors
o GC 4.1M
o SC 3.9M
In the fear around what the new world would look like post COVID we wrote in MAY 2020:
“When you consider the pent-up demand for travel within Australia and New Zealand, combined with the inability to go to other destinations, the ‘rebound’ could be the best year for tourism the Sunshine Coast has seen.”
In 19/20 (as at Sep 20) the domestic visitor numbers were:
• Day visitors
o GC 6.3M
o SC 6.4M
• Overnight visitors
o GC 5.1M
o SC 6.3M
We went on to say:
“This increase in tourism is likely to increase future demand as people tend to return to places they have visited before, especially if they visit the Sunshine Coast now and see the growing opportunity and offering of the region, unique to anywhere else in Australia.
Similarly, an increase in visitors will increase interest in the property market through perceived investment opportunities and as people identify a lifestyle change potential.
This will likely be supported by the strength of the local market. Like tourism, the Sunshine Coast property market is less affected by the demand from overseas migrants.”
We are seeing that starting to unfold now, this is just the beginning.
What are we saying now about the future? The Sunshine Coast is at the beginning of the most significant and protracted upswing of any city in Australia’s history. The results in 2026, 2031 and 2036 will far exceed anyone’s expectation. To put demand in perspective, we need 3 Auras vertically over the next 20 years.
We’ve prepared a comprehensive research eBook to help explain the factors that are impacting demand and what this means for the future of the property market. We encourage you to download and read the eBook and reach out to our team with any questions you may have.
