CBA report confirms: Sunshine Coast cements itself as nation’s favourite region

We’ve been shouting ‘Sunshine Coast’ from the rooftops long before anyone else took notice of this underestimated yet powerful region, but this week Commonwealth Bank released an article that states: The Sunshine Coast has surged ahead as Australia’s most coveted region for movers, capturing a record share of net internal migration over the last year…

Data recently released on the December 2023 quarter has shown that:

“…the Sunshine Coast now commands an impressive lead, accounting for a 17.5 per cent share of all net internal migration, up from 12.5 per cent a year ago, and eclipsing the next most attractive region, the Gold Coast, which has an 8.1 per cent share.”

The predictions we’ve made about the demand for this region far exceeding what the government planning models are using are coming to fruition. The supply of property to house the growing number of people continues to lag behind demand, and so the opportunity for investors to capitalise on this situation to build wealth while also being part of the solution to the housing crisis remains as strong as ever.

What’s more, CBA has also recently shared that they believe we’ll see 6 interest rate cuts by mid-2025, with the RBA likely to commence an easing cycle in September 2024 resulting in a 1.5% lower cash rate (good keeping up CBA – catching up to what we said in September 2022!). We believe we’ll see cuts even sooner, and the cash rate even lower than their predictions in 2025.

All this data points to not just another property wave on the Sunshine Coast, but a tsunami!

Whenever demand outweighs supply, the competition to land property drives price growth. Where you have a region with highly constrained supply, along with the country’s highest migration rates it can present incredible opportunity. And why are they coming to the Sunshine Coast? It’s not just lifestyle, it’s the massive economic change underway. So those migrants are coming with higher and higher average incomes. What the Sunshine Coast is experiencing now is a ‘once in history’ transformation that has the potential to drive price growth and rental growth for decades providing investors far more security than any other region – if you are fortunate enough to secure property here.

Add to this, lower interest rates making money much cheaper and easier to access and you will have more people entering the market with more capacity to pay more meaning, to quote an old adage, a rising tide floats all boats. In the case of the Sunshine Coast, we can expect significant price and rental pressure as people can afford to pay more, with less supply and more competition for property than other regions.

18 months ago we predicted this when no one else did, extending our more than a decade-long streak of being right on this market. We are saying now the next wave of price increases has already started and it’s going to run into 2026 before easing (not going backwards, just taking a breather before the next run). You need to review your strategy TODAY. NOW. Like, stop reading and get in contact with us.

This is the next big thing. Now IS the time. Yes, you should have acted earlier, so don’t wait. We are here to help you.

And if you are still unsure, check these videos out.